Story is everything! Begin your blog, article, newsletter, whatever you’re writing, with a personal story. Watch this short video to find out why.
In my last class on “Crafting an Inspirational Blog” I asked how many of the participants read their writing out loud as part of the editing process.
The answer? None.
Am I the only one who stands at the head of my dining room table and delivers my prose to an imaginary crowd of fans? I’m kidding– I don’t do that. But I do read a finished piece aloud before I send it into the world and you should too.
Words to avoid in your writing:
SO: used as an intensifier, “so” can often have the opposite effect, making your adjectives less punchy. So, don’t strive to be so clever. Just be clever.
VERY: should be used very, very sparingly. In fact, see if you can give it the week off in your writing. It’s very tired of holding up words that are strong enough to support themselves.